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Sunday, October 16, 2011
Wanting to explain to my clients and colleagues, what an "Editorial Calendar" is, I searched for "Editorial Calendar tools" and found...
Reimagining starts with an editorial calendar. I use an Excel spreadsheet for mine, and have several columns: Posting date, type, purpose bucket (borrowed from Jason Falls), media/links, comments, subscribers, other. My spreadsheet has a dual purpose, schedule and brainstorm. But after reading Content Rules, I decided I needed two more columns on my editorial calendar: reimagine and purpose bucket. Don't Just Recycle--Reimagine! by Chris Syme @cksyme
And reading this article by Chris Syme, I then proceeded to tweet, to inform my Twitter followers.
Which led me to write this post, here.
Any other good tools or articles that you know about?